Concept & Ethos
We have a philosophy here at A-Bar that by giving the consumer back their autonomy and power we can create a new way to view profit. The business model grounds itself in capitalist theory and a free market - creating profit being at the core, along with complete transparency and investment in the community.
Using the framing of a restaurant to help form our reasoning, the customers become investors in local projects simply by going out to dinner whilst simultaneously becoming part of an interactive installation.
What gives us the edge over other businesses that may have tried to take this approach is that A-Bar will, first and foremost, be an interactive art installation as opposed to a business. Why does this give us an edge? If we viewed this as simply a business we would be unable to change the business model. By changing the point of view and using a restaurant as a framework, we can look at creating a new way to look at business, profit, the community and art. Whilst the familiar setting of a restaurant allows A-Bar to the freedom to explore and create.
Keep in mind A-Bar isn't simply the installation - it's the conversations after, it’s the connections made and the changes that can be made. Promoting wider engagement within the community, A-Bar will not only provide funding but the awareness of these projects. Awareness provides so much more than just money - it provides knowledge and support on many different levels.
Creating a transparent business.
A new way of funding artist and community projects.
Explore the alternative ways in which we can create business and social enterprises.
Community-driven business that creates a dialogue around art.
Reducing barriers of entry for young artists to work in the creative industry
Redefining the framing of a CIC and limited company.